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Your mission, and ours, is to get you found, seen and talked about on the Internet using a range of online tools, Internet marketing techniques and solid know-how.
This is how we do this:
Search Engine Optimisation (SEO)
Ever wondered how some companies consistently appear at the top of search engine rankings? This is done by including essential keywords and phrases that make it easy for Search Engines such as Google and MSN to match interested surfers to your product or service.
Search Engine Marketing (SEM)
A great way of getting noticed online is to get your Website included in search engine results pages (SERPs). This involves encouraging other Websites, blogs submissions and forums to link back to your site.
Blogging
Setting up and maintaining a blog about what you are doing is another way to generate online presence and back links while you submit all your latest news and articles, product launches and videos. Blogs have become a well recognised way to make online noise about your business.
Brand Recognition
In a competitive world image is everything, and so how your particular brand is positioned, perceived and recognised is increasingly important. Our campaigns can make your brand a key player in the market place. We can also start from scratch with our branding experts to create a look unique to your business needs.
Internet Public Relations
Keyword-rich web content is fundamental to successful online digital PR because this will drive new customers to your Website. But, it's worth keeping in mind the old adage ‘knowledge is power’ because this is especially true of the Internet.
Keeping tabs on online trends and learning to communicate for the Web 2.0 age will not only help you understand where you and your clients are positioned on the evolutionary Internet curve, but will also give you that vital edge over your competitors so that you can make better informed decisions.
Optimised Media Placement
By using a precise combination of SEO techniques, syndicated content and a targeted online digital PR campaign, we will dramatically increase your chances of top position ranking on the major search engines.
SEO Website Copywriting Service
Well written web copy is a subtle blend of relevant key words and phrases search engines can recognise and interesting and informative editorial that your visitors will enjoy.
Online Advertising
There are a number of ways to advertise on the net such as Pay Per Click, banners, landing pages and mini-sites, social media networking, social media marketing or email campaigns. We deliver your message to a potential audience of millions in a cost-effective and time sensitive way.
Pay Per Click (PPC)
This model is generally used in search engines and content-rich sites such as blogs or social media sites. These hosts will receive a payment for every new visitors that clicks through to yours from their site.
Banner Exchange
You can exchange website links by trading banners ads with other websites. This is a contra and no money is exchanged.
Social Media Advertising
Submitting on social media sites such as Facebook, MySpace, Digg and Flickr can generate a massive audience and although this method is still in its infancy when it comes to converting browsers into consumers, London Digital PR can get your business known on a global basis.
Social Media Marketing
Using sites that rely on User Generated Content (UGC) such as YouTube, online communities and community-based arenas is really useful because visitors are able save and submit your content to other social media sites.
Social Media Marketing and Social Networking Workshops – There are close to 200 million registered users on Facebook, each with a network on average, of 120 friends who in combination, spend over three billion minutes per day on Facebook alone. Not forgetting MySpace, Bebo, Flickr and Twitter, you have potential access to an audience of tens of millions of potential buyers for your products or services. We can manage and arrange workshops to teach you how best to utilise these services, either on a one to one basis, or as a group.
Business-To-Business – London Digital PR will work closely with you to achieve a measured online marketing campaign that meets time sensitive deadlines and other business criteria.
Business To Consumer – London Digital PR will analyse the market place to identify your target market to ensure your message reaches as many potential consumers as possible.
Event Marketing – We can create a powerful campaign aimed at publicising your event on the internet to the right people.
Product or Business Launches – London Digital PR can help create a successful product or business launch strategy to create as much buzz as possible over the Internet designed to encourage your existing clients to return and to attract new business.
Photography and Video Production – There is nothing more effective than a video, a visual display of your business which can be used in your online PR agency campaign and your Website. We have a team of creative producers who can arrange to do this for you. Be your own movie star and promote your business with a sizzle reel or have professional photos to use on your Website so that your audience associates the images with your brand.
Translation – we have translators who can arrange text for you in many languages. Ask us more.
As a multi facetted online PR Agency, London Digital PR can do it all for you.
Get in touch for a chat today.